Is Energy Released When Chemical Bonds Are Formed

One of the biggest challenges for chemistry students is understanding whether energy is required or released when chemical bonds are broken and formed. One reason this can be confusing is that a complete chemical reaction can go either way. Exothermic reactions release energy in the form of heat, so the sum of the energy released exceeds the amount required. Endothermic reactions absorb energy, so the sum of the energy required exceeds the amount that is released. In all types of chemical reactions, bonds are broken and reassembled to form new products. However, in exothermic, endothermic, and all chemical reactions, it takes energy to break the existing chemical bonds and energy is released when the new bonds form. Breaking Bonds → Energy Absorbed Forming Bonds → Energy Released Breaking Bonds Requires Energy You have to put energy into a molecule to break its chemical bonds. The amount needed is called the bond energy. After all, molecules dont spontaneously break. For example, when is the last time you saw a pile of wood spontaneously burst into flames or a bucket of water turn into hydrogen and oxygen? Energy must be applied for these reactions to occur. Forming Bonds Releases Energy Energy is released when bonds form. Bond formation represents a stable configuration for atoms, sort of like relaxing into a comfy chair. You release all your extra energy when you  sink into the chair and it takes more energy to get you back up again.

Lester Browns Plan B 4.0 Mobilizing to Save Civilization

Lester Browns Plan B 4.0: Mobilizing to Save Civilization is one of a few books published that reveals in depth planning to ecological sustainability. Lester Brown is the President of a non-profit research organization titled â€Å"Earth Policy Institute,† which he founded in May of 2001. Mr. Brown has developed a four step plan to make the Earth a cleaner and better place. Throughout this paper we will be weighing the pros and cons of Lester Browns four step plan. Lester Brown’s plan has lots of upside but remember; nothing is free, everything produced has an opportunity cost. Mr. Brown is an intelligent human being, but fails to recognize the damage that can be made in producing â€Å"environmental-friendly† objects such as electric cars and windmills. It is also important to understand that every plan created for achieving ecological sustainability will have tremendous downsides. It is a good start, but humans are still decades, maybe even centuries away from creating the correct plan to achieve ecological sustainability. To understand the entirety of Lester Brown’s plan, you must break down each step individually. It is also important to comprehend that Lester’s results from each step could very well be correct but the process of each could do more harm than good. Before revealing plan 4.0, Mr. Brown explains the constraints, setbacks, and conflicts of the current world: skyrocketing food costs, steady increase of hunger (projected 1.2 billion by 2015), limited irrigation

My Favorite Place in the World Free Essays

The sun shines. The water glistens in the bright light. The wind swirls around me, unsettling the hot sand beneath my feet. We will write a custom essay sample on My Favorite Place in the World or any similar topic only for you Order Now I run to the ocean, disturbing the calm water as I dive in. The water surrounds me, engulfing me in its warmth. I am now at peace. For right now, at this moment, I am one with the water and the salt and the sand, and everything is okay. All my problems are washed away with the tide. It’s just me and the ocean. Just me and the beach. Just me and my favorite place in the world. I cannot describe how much the ocean means to me. The waves, the sand, the sun, the water, the world deep beneath the surface that no human truly understands, everything about it just connects with me. I grew up with the ocean; it was on the shores that I took my first steps, learned to swim, and grew familiar with all the small creatures the dwell near the shore. No, I didn’t entirely grow up on the beach, though I wish I had. I’ve lived since birth, in the Chicago land area. However, once a year my family has gathered in a beach house in North Carolina, right on the ocean, for a weeklong reunion. I treasured those precious seven days I had with my family on the beach, for that is all I got; seven days of pure happiness, and then I went back to my normal, beach-less life. Don’t get me wrong; I loved growing up in the city, but something about those weeks at the beach captured my heart and made me yearn for more. So many of my best childhood memories are centered on the shores of North Carolina. Surrounded by all my favorite people and things, there was never a dull moment. Though looking back it seems like we spent every waking moment on the beach and in the water, we also played games inside the beach house, or just hung out and talked while sitting on the porch, looking out at a beautiful beach sunset. When I was younger, no older than maybe six years old, I loved the waves. My cousins would be too scared to go near the big ones, preferring to stay near the shore. But as for me, the daredevil, I looked down upon the wimpy waves, wanting only the big ones that can only be found in deeper water. Once, a big storm hit our beach and all the strong men went out to try to conquer the 10 feet waves. I wanted so much to join them battle the sea. However, my mother would not let me go in. So instead, my cousins and I stayed on the porch watching, amazed at how the calm and peaceful ocean of the daytime could turn into such a monster. But the next morning, the sound of the calm waves crashing on the sandy shore greeted me as I first opened my eyes to the new day in paradise. The peaceful water I knew and loved had returned, waiting for me to go back in. Even the not so great things at the beach will grow on a person. For instance, the fact that sand gets everywhere may bother some people, but not me. And not just the places you would expect it to be, it’s everywhere. Even when you try so hard not to touch the sandy ocean floor, it gets in your swimsuit, the couch, the bed, and the floor. It just seems to follow you in the house, despite the many rugs feebly attempting the stop the sand at the front door. But while at any beach, you come to expect it. I not only came to live with sleeping with sand, but I also started to like it. I never had to leave the beach, even when I was sleeping. There are other down sides to being at the beach, but none of them bother me anymore. For example, no matter how much sunscreen you rub into your skin, you always seem to get sunburn somewhere. Or how it doesn’t matter if you are dripping with bug spray at night, the mosquitoes attack you anyway. But even sunburn and mosquito bites can’t ruin my trips to the beach. After all, I am at my favorite place in the world. How to cite My Favorite Place in the World, Essay examples

Farmer Essay Example For Students

Farmer Essay In The Sky By HeinleinThe book Farmer in the Sky by Robert A. Heinlein was published in 1950,when culture consisted of new teenage rebellion. It was written in the yearsfollowing World War 2. However, this book was not about the war, but mainlyabout the authors view on a solution to a worldwide problem in the future. The main character of this book, who was in his teenage years, was WilliamLermer. The central characters that surrounded him were Bills father George,his deceased mother Anne, his stepmother Molly, and his stepsister Peggy. Georgeand Anne had a great influence on shaping Bills character, George being themain role model. Bill would go to George for advice all the time. He would acton a decision the way he thought George would. They called each other by theirfirst names, which showed that they had great trust and togetherness. AlthoughAnne was not with Bill physically, she was with him emotionally. In Billsmind, Anne was the one who gave him an emotional push when he needed one. Bill learned his way of independence and his sense of family and morals from theboth of them. The books general theme was how an individual and a communityof people cope and interact through life-changing and traumatic events. Itproclaimed how someone can change and become stronger through a period of majoroccurrences, no matter what the age factor may be. The primary concept of thisbook was to show how people cope with issues facing mankind in a broader sense. Furthermore, it was how they dealt with dependence, in themselves and others. The time period of this story takes place sometime in the future, whenoverpopulation had become a problem. Supplies, such as food, had been rationed. This book was an intriguing insight into a 1950s authors outlook on thefuture. The author used his experiences of coming through a world in the midstof war in situations in the book. Heinlein had ideas to solving theoverpopulation problem, but it was not by commanding man. His idea wascolonization in a whole new place, which was one of Jupiters moons. It wasinteresting to see how a society that had all its resources back on Earth starta new life from practically nothing on a place billions of miles away. Therewere many examples of symbolism in this story, which represented both theauthors and societys values and morals. The Boy Scouts was something Billwas part of his whole life, on Earth and on the new colony. For a lifetime, theBoy Scouts have taught people good values, like seeing things through to the endand being able to survive no matter what the conditions. It also emphasized goodcharacter in people. To add to that, family was stressed in this story. TheLermers always stuck to gether as a family in moving to a new colony, starting anew life, and through disaster. Moreover, the story began too abruptly. It leftthe reader bewildered in the beginning about the time and the setting, and whatwas going on in the background. However, the book was crafted very well. Throughthe authors words, a view on society and their morals was expressed. He useda third-person technique to tell the story. The main character told story, butalso acted as an observer throughout the whole story. The vivid and veryrealistic world that he described made me wonder what the future holds for us. English Essays

Atwoods The Handmaids Tale A Study Of Rebellion Essays

Atwood's The Handmaid's Tale: A Study of Rebellion Rebels defy the rules of society, risking everything to retain their humanity. If the world Atwood depicts is chilling, if 'God is losing,' the only hope for optimism is a vision that includes the inevitability of human struggle against the prevailing order. -Joyce Johnson- Margaret Atwood's The Handmaid's Tale analyzes human nature by presenting an internal conflict in Offred: acceptance of current social trends (victim mentality) -vs- resistance for the sake of individual welfare and liberties (humanity). This conflict serves as a warning to society, about the dangers of the general acceptance of social evils and boldly illustrates the internal struggle that rebels face in choosing to rebel. Offred is a Handmaid in the republic of Gilead and while she seems unhappy about this, she is confused about her identity and even starts to accept the role that has been imposed upon her. It seems strange that one might accept such radical changes so easily. Offred has been manipulated into believing that this sinister system was designed for her own good. Peter S. Prescott says: Offred at first accepts assurance that the new order is for her protection. (151)She must lie on her back once a month and hope that commander makes her pregnant because her sole purpose is to act as a vessel. She even starts to measure her self-worth by the viability of her ovaries and this negatively affects her self-image. This is how Offred characterizes the deporing act : The commander is *censored*ing. What he is *censored*ing is the lower part of my body. I don't say making love because that's not what he is doing. Copulating too would be inaccurate because it would imply two people,when there is onl y one. Nor does rape cover it. Nothing was going on here that I haven't signed up for. There wasn't a lot of choice, but there was some and this is what I chose. (Atwood,121) This statement is very dangerous. It shows how Offred has convinced herself that this deploring act (rape) is not so bad. It also shows how she is beginning to embrace the system and justify the violations that are being commited against her. By calling it a choice she has shifted the blame from her oppressors to herself and labeled the blatant crime as a mere ritual. Offred shows signs of a developing victim mentality where she accepts defeat and associates the regime's will with her own. The danger lies in her complacency because if she accepts this role as being her choice she eliminates any need to rebel. This mentality provides her with a false sense of security which will impede her ability to fight back. We can try to argue tht Offred's unwillingness to resist was due to fear, but there's more to it than that. In the novel she is afraid that spies (eyes) are everywhere and that trust is a lost luxury. Maybe she was afraid to fight by herself. This seems understandable, but Offred's reluctance to fight back is more complicated than just fear. By coming to accept her role in the new society she clouds her perception of freedom and her need to rebel at all. Ehrenreich argues: Offred cries alot and lives in fear of finding her erstwhile husand hanging from a hook on the wall, but when she is finally contacted by the resistance she is curiously uninterested. (155) Ehrenreich also argues that Offred's unwillingness to embrace the resistance is due to her changed mentality; the system has been embedded in her. She states: Offred has sunk too far into the incestuous little house she serves. (155) So we can't say she's stuck in this alone others have revealed that they too want to fight. It's her altered character and acceptance of social evils that makes her weak. Gayle Greene calls her a Good German rather than a freedom fighter. Unlike Moira she doesn't have the rebel simmering in her from the beginning. Offred doesn't have Moira's strenghth, but she needs to believe in it.(159) Offred even says herself ,I don't want her to be like me. Give in, go along, save her skin...I want gallantry from her, swashbuckling heroism. Something I lack. (Atwood,327) At least Offred identifies

5 Verbose Sentences Made Shorter

5 Verbose Sentences Made Shorter 5 Verbose Sentences Made Shorter 5 Verbose Sentences Made Shorter By Mark Nichol When you write, think tight. The goal is not to reduce every sentence to its most concise form but to avoid distractingly extraneous wording and phrasing. Here are five sentences improved by a reduction in length. 1. â€Å"The teacher is speaking on a phone in his classroom between classes, and he breaks away for a moment to answer a student’s question.† To condense a sentence with two independent clauses separated by a conjunction, open a parenthetical where the sentence’s first verb appears, and close it where the second clause begins, deleting the verb and the conjunction respectively: â€Å"The teacher, speaking on a phone in his classroom between classes, breaks away for a moment to answer a student’s question.† 2. â€Å"The theme of this year’s summit is ‘From Essential Elements to Effective Practice,’ and the conference will include a variety of interactive sessions.† Here’s a revision of a sentence constructed like the one in the previous example, which is improved by the same technique deletion of the initial verb and parenthesis of what followed that verb: â€Å"This year’s summit, ‘From Essential Elements to Effective Practice,’ will include a variety of interactive sessions.† 3. â€Å"John Smith runs the DJ Project, an after-school program in San Francisco for students struggling in school. He uses hip-hop to connect with the students.† To combine two sentences into one, convert key information from either sentence into a parenthetical and tack the other statement onto the end: â€Å"John Smith, who runs the DJ Project, an after-school program in San Francisco for students struggling in school, uses hip-hop to connect with the students.† 4. â€Å"It’s rather annoying that you can’t turn off the various sounds that play when you use the zoom and other functions.† Strive to pare explanations and descriptions down to the fewest possible words. For example, there’s a standing phrase for the concept of â€Å"the various sounds that play†: â€Å"It’s annoying that you can’t turn off the sound effects for zoom and other functions.† 5. â€Å"Students worked collaboratively on unfamiliar and open-ended problems.† Look for opportunities to reduce sentence length by omitting a sentence’s verb and converting an adverb to a verb to take its place: â€Å"Students collaborated on unfamiliar and open-ended problems.† (The problem this revision solves is called smothering a verb.) Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Style category, check our popular posts, or choose a related post below:50 Slang Terms for MoneyWork of Art TitlesThrew and Through

Barclays Essay Example | Topics and Well Written Essays - 1750 words

Barclays - Essay Example According to Needham (1999), organization is the system that has a conventional structure and cognizant planning, in which people deal and work with one another in a supportive and synchronized manner for the achievement of common and recognized goal. Barclays is a major financial service provider in UK , engaged in retail banking, investment banking, credit cards, corporate banking and wealth management (Plunkett, 2005). They have marked their presence in other countries of the world like Europe, Asia, Africa and United States. The company is operating in more than 50 countries and has employed 147000 people (Great Britain: Parliament: House of Commons: Treasury Committee, 2011). Barclays looks towards investing and protecting the money of their clients and customers from all over the world. Organizational Structure Organizational structure is the hierarchy of the organization that shows how the elements within the organization works together to accomplish the common organizational goals. The organizational structure encompasses employees, departments, responsibilities of the employees, resources they require as well as the relation between the department and the employees working within the organization ... Barclays believes in an organizational structure that encourages continuity of the firm in investment processes. The organizational structure of Barclays is divided into several work groups and units according to their knowledge, expertise, resources and skill. Barclays is headed by the Chairman Sir David Walker. The Group Chief Executive Antony Jenkins is responsible for the strategic planning and direction of all the operations taking place in Barclays (Jenkins, 2013). He reports directly to the Chairman of the organization. The operations of Barclays are divided into two broad categories: Global Retail and Commercial Banking and Investment Banking and Management (Barclays Bank PLC, 2006). The Retail Banking business encompasses the retail banking, business banking, international retail and commercial banking (including and excluding Absa) and Barclays cards (Barclays, 2010). The Chief Executive who looks after all the operations of the Global retail and Commercial banking is also responsible for taking strategic decisions. The president of Barclays PLC and the Chief Executive is responsible for looking after the Investment Banking and Management section. Investment Banking and Management encompasses area like Barclays Capital, Barclays Global Investors and Barclays Wealth. All the decisions related to this branch are taken by the Chief Executive. All the Chief executives, Group finance Director, Group Vice Chairman and Chief Operating Officer of Barclays reports directly to the Group Chief Executive (Barclays Bank PLC, 2006). All the departments like finance, marketing, human resource, audit, risk, investment banking,

Sport marketing Essay Example | Topics and Well Written Essays - 1000 words

Sport marketing - Essay Example Notably, a sport marketing strategy is most in the offing to be effectual if there exists a vibrant frontrunner or set of frontrunners who can assume full accountability for its final execution. Moreover, it is pertinent for all players of the sport marketing team to possess a clear comprehension of the marketing idea and where probable; make a sufficient contribution in accordance with their knowledge, abilities and unique skills (Mullin et al. 2009). The process, therefore, demands for a team comprising a blend of volunteers and staff who possess the proper mix of attitudes, experience, know-how and skills in the foremost step (Shilbury et al. 2004). Whether the execution of the sport marketing initiative shall be affluent relies on the personal and group effort of the involved volunteers and professional staff. The eventual part of the implementation stage of the marketing plan is to revisit, analyze and evaluate the aftermaths on a regular basis. It is highly pertinent to monitor how successfully the strategy is doing and to give way for variations in the current state of affairs are not progressing as intended from the initiation of the strategies. An ideal control process offers the structure to the incoming feedback (Shilbury et al. 2004). The entire sport marketing control initiative comprises of five major steps. The foremost step includes initiating performance measures. Such measures ought to be already in practice according to the second phase of the sport marketing initiative. The subsequent part of the framework is putting the performance measures into practice, through evaluating performance prior to and after the marketing initiative is under complete implementation (Hoye 2009). Succeeding the second level is the third stage whereby, a top down comparison of the results to identify gaps, loopholes, drawbacks and performance success occurs. Control in the sport marketing strategy involves the process of setting various standards,

E-Business Strategy Essay Example | Topics and Well Written Essays - 500 words

E-Business Strategy - Essay Example Internet’s effects on planning are immensely significant to understand. This is because the world of Internet is very varied and takes into consideration a number of aspects including the one related with the change premise. This means that technological manifestations are moving ahead at a bottleneck speed and it is usually difficult to keep a track of what new changes are hitting the business domains within the World Wide Web. His is one of the reasons why Internet is being seen both as a hurdle and as an area where opportunities could be discerned at the very best. Internet motivates planning in the way that it creates room for understanding simple logic and how things are planned out in a sequential format or even randomly. It brings the entire focus back in the fray of the planning domains and this is something that planning does at the end of the day. Internet is such a giant that it is always seen as a platform which will instill change for all the right reasons, shapes and sizes. An example of this is in the form of the revolutionary changes that are taking place within the social media enterprises and networks that even the most adequately placed social networking guru finds it hard unless he has planned beforehand. He must make sure where he has to set his sails and then go about making the best use of the Internet in the long run through sound planning phases.

Language And Nonsense In Lewis Carrolls Alice Books English Literature Essay

Language And Nonsense In Lewis Carrolls Alice Books English Literature Essay Im very much afraid I didnt mean anything but nonsense. Still, you know, words mean more than we mean to express when we use them; so a whole book ought to mean a great deal more than the writer means. So, whatever good meanings are in the book, Im glad to accept as the meaning of the book.  [1]   Many people think Alices Adventures in Wonderland is an example of the limit-breaking book from the old tradition illuminating the new one. They also consider it being a tale. From the looks of it, the story about Alice falling through a rabbit-hole and finding herself in a silly and nonsense world is fairly guileless as a tale. The underlying story, the one about a girl maturing away from home in what seems to be a world ruled by chaos and nonsense, is quite a frightening one. Alice finds herself confronted in different situations involving various different and curious animals being all alone. She hasnt got any help at all from home or the world outside of Wonderland. The theme with Alice growing and shrinking into different sizes could reflect the ups and downs of adolescence with young people sometimes feeling adult and sometimes quite the opposite. One other example of maturing is Alice getting used to the new sizes she grows. She talks to her feet and learns some of the new ways her body works in. Her feelings are much shaken from her adventures and she cries quite often when its impossible to obey the rules of the Wonderland or is it adulthood? Everything is so out-of-the-way down here, as Alice often repeats to herself. Carroll is an expert at puns and irony. The part with the mad tea-party is one of the best examples of this. MAD TEA PARTY Theres a lot of humour in the first Alice book, but in the second the mood gets a bit darker and more melancholic. The quote Everyone in Wonderland is mad, otherwise they wouldnt be down here told by the Cheshire Cat can be given an existential meaning. Is it that everyone alive is mad being alive, or everyone dreaming him- or herself away is mad due to the escape from reality? Time is a very central theme in the story. The Hatters watch shows days because its always six o clock and tea-time. Time matters in growing up, I guess, but further interpretations are left unsaid. The first manuscript was called Alices Adventures Underground, and that some at least the Swedish translation of the title is a bit ambiguous, it becomes more apparent, that the world Alice enters isnt just any childrens playground, but a somewhat frightening and dangerous place for maturing. It becomes more interesting when Alice finally gets into the garden and finds a pack of cards ruling it, with a very evil queen at its head. It appears to be a way of saying that the garden isnt really what it appears to be. http://www.alice-in-wonderland.net/explain/alice841.html Humpty Dumpty informs Alice that there are three hundred and sixty four days when you might get un-birthday presents. His statement is another augmentation to one of the oldest and rudimentary philosophical controversies: whether Non-Being, like Being, exists.  In the  Sophist  dialogue, Plato argues that what is not in some sense also is, refuting Parmenides concept of the impossibility of the Non-Being to exist. Non-Being is just a being characterised only by its difference from another being. Carroll was no stranger to Greek philosophy. Carroll is over and over again seen to be fascinated by the idea that Nothingness is more than what meets the eye: Take some more tea, the March Hare said to Alice, very earnestly.   Ive had nothing yet, Alice replied in an offended tone, so I cant take more. You mean you cant take LESS, said the Hatter: its very easy to take MORE than nothing.  [2]   The Hatter told Alice that he knew Time and that one cannot talk about wasting it because Time is him. Time, says the Hatter, is someone that if you only knew how to keep on good terms with him, hed do almost anything you liked with the clock, you could keep it to half-past one as long as you liked.  [3]   To Humpty Dumpty, as well as to the Hatter, Time is a real entity. Once we become aware of this reality, Platos concept presents no hindrance to the existence of either birthdays or un-birthdays. As with Time, Numbers too are portrayed by Carroll as real entities. Upon entering the garden Alice comes up to three card gardeners presented by Carroll as Two, Five and Seven. To Carroll, the Christ Church mathematician, Numbers, like Time, are more than just abstract figures they are real Beings. Carroll venerates here Pythagoras concept about Numbers. Aristotle records that the Pythagoreans held that Numbers were: the first things in the whole of nature and that the elements of numbers are the elements of all things   http://www.alice-in-wonderland.net/school/alice1017.html Language plays many roles in Alices Adventures in the Wonderland. Carroll illustrates Alices powers of reason, gives her identity and explores rules of conversation. From the beginning of the book, Carroll portrays Alice as a remarkably intelligent little girl, demonstrating this through her verbal reasoning. After drinking the bottle and shrinking down to the proper size for entering the garden, she finds she has left the key to the garden on the table, now far above her head. Finding a cake that will likely produce another change in her size, she decides to eat it. If it makes me grow larger, I can reach the key; and if it makes me grow smaller, I can creep under the door: so both way Ill get into the garden, and I dont care which happens.  [4]  Alice wisely recognizes that any change in size, whether it be smaller or larger, can suit her purpose.   Alices power of reasoning seem to be inadequate to a little girls character. One could certainly argue that Alices fearless reasoning as to the advantages of eating the cake is uncharacteristic of a child.   However, even while Carroll uses Alices reasoning to draw attention to her, he skillfully weaves Alices childish nature into her words, as when she announces: and I dont care which happens!  [5]  . Despite her intuitive reasoning, her speech is still childish. Indeed, Alices reasoning is always stated plainly, as a child might conceivably speak. At the mad tea party, when the Dormouse is telling his story, Alice keeps interrupting. Noting discrepancies in the story that the others seem to overlook, she says: But I dont understand. Where did they draw the treacle from?  [6]  Alice has observed that it is difficult to draw something out of a well if you are already in the well, yet the rest of the characters treat Alices questions with impatience. Despite the sense of her questions, they are phrased as a child asking, why? repeatedly, which keeps her in character for a little girl even as she displays her intelligence. In this manner her reasoning stands out from the complexiti es of the nonsensical Wonderland.   Another function of language in Alice in Wonderland is to explore Alices identity. According to Martin Heidegger  [7]  , human identity is dependents on language. Alice shows evidence of this identity through language. Having found her size so abruptly altered with eating the cake, she questions if she is still herself:   Let me think: was I the same when I got up this morning? I almost think I can remember feeling a little different. But if Im not the same, the next question is Who in the world am I? Ah, thats the great puzzle!  [8]   And she began thinking over all the children she knew that were of the same age as her, to see if she could have been changed for any of them. Carroll also explores the rules or social conventions of language. Early in the story, Alice strikes up a conversation with a mouse. She only succeeds in offending it, however, by talking about cats:   Oh, I beg your pardon! cried Alice hastily, afraid that she had hurt the poor animals feelings. I quite forgot you didnt like cats. Not like cats! cried the Mouse in a shrill, passionate voice. Would you like cats, if you were me?  [9]  Ã‚   Throughout her time in Wonderland, Alice learns to adjust her conversation topics to her size, and not offend creatures with reminders of where they rank on the food chain. She demonstrates her new understanding of Wonderlands rules of etiquette during her visit with the Mock Turtle:   Oh, as to the whiting, said the Mock Turtle, they youve seen them, or course?   Yes, said Alice, Ive often seen them at dinn she checked herself hastily.  [10]  Ã‚   Alice has learned from her previous encounters with Wonderland creatures what is considered offensive by the rules of language, and stops herself just in time from mentioning that in her world, whiting are food, not friends.   If any one of them can explain it, said Alice, (she had grown so large in the last few minutes that she wasnt a bit afraid of interrupting him,) Ill give him sixpence. I dont believe theres an atom of meaning in it. If theres no meaning in it, said the King, that saves a world of trouble, you know, as we neednt try to find any. And yet I dont know, he went on, spreading out the verses on his knee, and looking at them with one eye; I seem to see some meaning in them, after all.  [11]   The King then proceeds to dissect the poem in order to find its meaning. He is, in fact, analyzing the poem with the interpretation already decided upon a fallacy that is all too easy for an overzealous scholar to commit. Alice, on the other hand, is willing to take the poem at face value as a poem and nothing more thereby displaying the innocence that Sontag so wistfully describes. Using the conflict between the King and Alice, Carroll makes a statement about the danger of trying to read too much into a work of art.   Lewis Carrolls Alice in Wonderland is a great exploration of language. Carroll uses language to set Alice apart as intelligent, even while he uses simplicity of diction to show that she is still a little girl. Using a mixture of introspection and conversation, Carroll explores the issue of identity, successfully demonstrating that Alices identity through her reasoning abilities, even though she herself doubts who she is. Carroll also plays with the rules of language and how they are learned, by putting Alice in unheard of situations and demonstrating how she learns the new laws of conversation etiquette. Finally, by showing the absurdity of using a poem as criminal evidence, Carroll berates his readers for trying to read too much into his own story. The many roles of language in Alice in Wonderland show Carrolls skill at manipulating words to make his points. http://www.associatedcontent.com/article/13706/the_roles_of_language_in_alice_in_wonderland.html?cat=38 Carroll makes a contrast between the absurdity of the plot and the rationality behind the characters comprehension of Alices language and their literal manipulation of words, phrases, and names. Carroll toys with linguistic conventions in the Through the Looking Glass, making use of puns and playing on multiple meanings of words throughout the text. The author creates words and expressions and even invents new meanings for words. But even after a sense of the pattern is established, the perceptive use continues to surprise. This method pushes readers to examine the use of language and articulation. Anything is possible in Wonderland, and Carrolls manipulation of language reflects this sense of unlimited possibility. Written in nonsense verse, Jabberwocky is almost a satirical heroic ballad that embodies Lewis Carrolls imaginative language play. The poem creates an altered sense of meaning through invented words. These invented words have English attributes and are simple to read and say, they just do not have meaning outside the context of the poem. he lyrical arrangement, sound of the syllables, and placement in the syntax give many clues as to each words meaning, but no precise definition can be determined. Jabberwocky shows how words void of any meaning in and of themselves can have power, tone, and feeling. After reading it Alice is only sure of one thing, somebody  killed  something (Carroll 97).Later in the story, Carroll revisits the topic of names and the poem Jabberwocky when Alice meets Humpty Dumpty. Humpty Dumpty, who seems to be substituting words at will, tells Alice he can control of his words as well as their meanings. Shortly before meeting Humpty Dumpty, in chapter four, Alice meets a pair of twins who seem to be mysteriously under the control of language. Tweedledee and Tweedledum are twins who converse in a manner suggesting a difference of opinion as Tweedledee often remarks Contrariwise! However that which follows this expletive doesnt ever seem to be contrary as exhibited when Tweedledum tells Alice I know what youre thinking aboutà ¢Ã¢â€š ¬Ã‚ ¦but it isnt so, nohow, the other follows adding Contrariwiseà ¢Ã¢â€š ¬Ã‚ ¦if it was so, it might be; and if it were so, it would be; but as it isnt, it aint. Thats logic (Carroll 114). The recitation of a nursery rhyme about the two has predictive powers in Looking-glass world. Words seem to initiate their battle preparations, as if Tweedledum and Tweedledee are predestined by the rhymes she recites, similar to the White Queen telling Alice she remembers things that happen week after next (Carroll 126). The foretold actions and emotions of Tweedledee and Tweedledum illustrate that language can have real power and influence, a message reiterated by the battle of the Lion and the Unicorn. Lewis Carrolls seemingly absurd destabilization of language has the ability to comment on language in society in a unique and simplistic manner. This is exhibited with great ease and admirable form while seeing Carrolls hilarious characters and situations run a constant discourse on the nature and possibilities of language. He creates a duality in his treatment of language in Alices Adventures in Wonderland and Through the Looking Glass. By splitting words from meanings and names from individuals, Carroll implies an emptiness of words and phrases. However, he also infuses language with the power to create real outcomes and words with power to have several meanings. Language, like life, can aggravate and confuse, but it also contains possibilities that goes unrecognized everyday. http://www.suite101.com/content/properties-of-language-alices-adventures-in-wonderland-a229304 In conclusion Carrolls wonderland charters (all adults) are complete mockeries of the adults that Victorian children had to obey.(Hayes, 2) They show the ignorance and absurdity of their time. Yet Carroll does show a note of hope. At the end of the first book Alice stands up and expresses her feelings that the whole trial is nonsense and that the soldiers were just a pack of cards. In the second book Alice, sick of the chaos and confusion, summons the courage to challenge the Red Queen. With these two achievements Alice breaks the spell of the domineering, repressive authority figures(Makinen, 2) and gives hope that in reality this could also be possible. http://www.echeat.com/essay.php?t=25907 Meaning, according to Humpty Dumpty: Weve had enough of that subject, and it would be just as well if you mention what you mean to do next, as I suppose you dont mean to stop here all the rest of your life.  [12]  

Hunger Exam :: essays research papers

The Disturbing Elements of Knut Hamsen’s Hunger   Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬Å"One of the most disturbing novels in existence† writes Time Out magazine on the 1890 novel Hunger. This criticism seems extreme considering the nature of more modern texts; people now consume books full of gore and lewd sex. Despite this recent trend in fiction, Knut Hamsen’s Hunger continues to strike a cord with its readers. As Time Out’s quote suggests, this continuity is due to the book’s disturbing theme. Hunger disturbs the way people often assume a man would behave while in the depths of poverty’s grasp. The text disturbs the common concept that, if a man is desperate he will ignore his pride and decency for the opportunity to escape his situation.   Ã‚  Ã‚  Ã‚  Ã‚  The protagonist is himself achingly hungry when a man begs him to spare a bit of money to buy a meal. One would likely presume that the famished protagonist would consider his own breakfast before another’s. This however, is not the case. â€Å"‘I haven’t eaten a thing since yesterday in Drammen, â€Å" the man said. â€Å"‘ I don’t have an ore and I still can’t find work.’† (8). After a bit of trivial dialogue, the protagonist responds to the beggar’s statement, â€Å"‘Wait here a few minuets, and I’ll see if I can’t find something for you, a little something at least.’† He says. (9). The protagonist goes on to pawn his own waistcoat in order to appease his comrade’s hunger. While it is true that a portion of the money brought in by the waistcoat the protagonist used to purchase his own meager food, the fact remains that the majority of the coins were given away. If taken at face value, the exchange was a simple gesture of kindness but, if one were to dig deeper the contribution if found to have been made out of pride. The protagonist was proud that a man had perceived him as a person who had the means to donate a meal. F or the character to have admitted that he was just hungry himself would have effectively dashed the pride that he so savored. Pride that to the protagonist was worth the value of a hungry man’s meal.   Ã‚  Ã‚  Ã‚  Ã‚  The narrator’s stubborn pride is highlighted shortly after the previous passage. As he wanders about the early morning streets his shabby blanket in tow, the man’s mind wanders. â€Å"What would people think of me? So I walked along trying to think of someplace where it would be safe until later. Hunger Exam :: essays research papers The Disturbing Elements of Knut Hamsen’s Hunger   Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬Å"One of the most disturbing novels in existence† writes Time Out magazine on the 1890 novel Hunger. This criticism seems extreme considering the nature of more modern texts; people now consume books full of gore and lewd sex. Despite this recent trend in fiction, Knut Hamsen’s Hunger continues to strike a cord with its readers. As Time Out’s quote suggests, this continuity is due to the book’s disturbing theme. Hunger disturbs the way people often assume a man would behave while in the depths of poverty’s grasp. The text disturbs the common concept that, if a man is desperate he will ignore his pride and decency for the opportunity to escape his situation.   Ã‚  Ã‚  Ã‚  Ã‚  The protagonist is himself achingly hungry when a man begs him to spare a bit of money to buy a meal. One would likely presume that the famished protagonist would consider his own breakfast before another’s. This however, is not the case. â€Å"‘I haven’t eaten a thing since yesterday in Drammen, â€Å" the man said. â€Å"‘ I don’t have an ore and I still can’t find work.’† (8). After a bit of trivial dialogue, the protagonist responds to the beggar’s statement, â€Å"‘Wait here a few minuets, and I’ll see if I can’t find something for you, a little something at least.’† He says. (9). The protagonist goes on to pawn his own waistcoat in order to appease his comrade’s hunger. While it is true that a portion of the money brought in by the waistcoat the protagonist used to purchase his own meager food, the fact remains that the majority of the coins were given away. If taken at face value, the exchange was a simple gesture of kindness but, if one were to dig deeper the contribution if found to have been made out of pride. The protagonist was proud that a man had perceived him as a person who had the means to donate a meal. F or the character to have admitted that he was just hungry himself would have effectively dashed the pride that he so savored. Pride that to the protagonist was worth the value of a hungry man’s meal.   Ã‚  Ã‚  Ã‚  Ã‚  The narrator’s stubborn pride is highlighted shortly after the previous passage. As he wanders about the early morning streets his shabby blanket in tow, the man’s mind wanders. â€Å"What would people think of me? So I walked along trying to think of someplace where it would be safe until later.

Amore Pacific Essay

AmorePacific, the leader in the Korean market for beauty products, was established in 1945 with a strong focus on researching and developing products based on Korean home remedies. The company 1959, listed its shares in the Korea Stock Exchange in 1973, and changed its name to AmorePacific Corporation in 1993. Industry dynamics and pace of development at Amore Pacific accelerated greatly during the 1990s. Domestically, anticipated entry by multinationals forced major changes in corporate and business strategy with a rigorous refocus on cosmetics by the mid-1990s, slashing of affiliates and reduction of headcount.[At the business level, it repositioned itself and its brands domestically and deepened its commitments by investing in product development and manufacturing as well as marketing/distribution in selected foreign markets, gearing itself for the challenges of the new millennium. Suggested Assignment Questions 1.Where does AmorePacific make most of its money? How has it been able to dominate the Korean market against local firms such as LG Household and Healthcare (HHC)? Against multinationals such as L’Oreal? 2.Assess the performance of MNC’s – how do they compare against local competitors? What are the reasons for local companies outperforming MNC’s? 3.Which of AmorePacific’s three principal international targets—France/Europe, China and the United States—seems the most promising? Should a penetration strategy for the U.S./Europe differ from that for China? 4.What other recommendations would you make to Suh Kyung-Bae about AmorePacific’s internationalization? Class Timeline The timeline for a typical class of 80 minutes might be as follows; Timing Introduction5 minutes SWOT analysis and challenges faced by local companies in the face 25minutes of foreign competitors Examination of the economics of local vs. multinational entrants20 minutes Identification of patterns in market selection and20 minutes discussion of future opportunities Update & Summary10 minutes TOTAL:80 minutes Case Analysis AMORE PACIFIC’s initial exploration of exporting face powders to USA based Coty, coupled with its strong market share in Korea, and its strength in herbal/ home remedies all paved the way for a successful entry into the international arena. But this path was not without the initial bumps as AmorePacific had a slow start; success only came about after deep understanding of the various foreign markets along with committed R&D and infrastructure investment. The biggest future challenge for AmorePacific is achieving synergy across its main markets and continuing with further expansions into new markets/ countries. For this a comprehensive strategy outlining products, production/ sourcing, marketing and distribution is required. This is important because in a very diverse world, many foreign contexts will be alien to many of the managers who must decide on cross-border issues. In such situations, success in home country is not enough. 1)Where does AmorePacific make most of its money? How has it been able to dominate the Korean market against local firms such as LG Household and Healthcare (HHC)? Against multinationals such as L’Oreal? In 2004 Amore pacific nabbed a place in the top 30 companies worldwide with a 30% share of the Korean market. While that of LG Household and Healthcare stood at 8% within the same context. Amongst other reasons one of the reasons for its relatively slow progress in comparison to Amorepacific was its late entry into the cosmetics business along with the heavy financial and restructuring costs over the same time period. This lead to a lack of innovation on its part generally following a me-too strategy to AmorePacific. For example setting up its own chain of stores and establishing door to door sales netwoek without a clear strategy. According to exhibit 7 AmorePacfic leads the market with significant investments in advertising, sales, and R&D; 20,000 Amore women, 350 specialty outlets versus 39 outlets for LG, development of innovative and relevant distribution channels and strong positioning of different product lines are just a few of the examples. Multinationals entering the market was relatively difficult due to the government division and depreciation of the dollar. This was magnified with the fact that the multinationals like L’oreal had to import their products due to a lack of investment in production infrastructure. This lead to a higher cost of goods sold mainly due to high tariff rates of 8%. Consequently leading to a high priced product to the consumer and this availability and distribution was restricted to high priced departmental store channels. We can see that LG HHC was losing money, and was never very profitable in economic terms, after allowing for cost of capital. This was mainly due to limited access/scale of distribution; cosmetics was not the main business for LG HHC. On the other hand Amore Pacific enjoyed a strategic advantage over LG as all their efforts were centered around the cosmetics business and they had greater advantages to leverage and typically get trade and consumer on their side; thus share of specific market winning over total size of business. AmorePacific had been earning healthy (20%-plus) operating  margins on the Korean cosmetic business whereas LG had seen its profitability drop down to zero in 2004. In a situation like this considering price realizations, or the willingness to pay; it is difficult to support a door-to-door sales force if you’ve got a 10%, 15% share of the market. 2)Assess the performance of MNC’s – how do they compare against local competitors? What are the reasons for local companies outperformaing MNC’s? Amore PacificL’OrealP&GUnileverShiseido Global Expansion strategyMainly centering around acquisitions in the Asian market starting off with Mininurse in China which was a well penetrated skin-care brand and later Yue-Sai. This enabled L’Oreal to bank on the existing company’s consumer and market expertise in the region without initiating heavy investment in product development, distribution or marketing strategy. Focus on Inorganic growth. Shiseido favored a joint investment with local partners. ProtectionismLarge established share; FDI’s welcomes at much later stage in country Financial supportGlobal presence provided the backbone for investments in the wake of Korea’s financial and money market crisis. R&DVertical integration aiding operations and quick product development. Successive launches of Hera, IOPE and Sulwhasoo focusing on different age groups, SEC’s and distribution channels. Focus on developing products as per Korean tastes rose after 10 years of its presence in Korea Distribution Rationalized distribution: AmorePacific was operating at three distribution markets. One was mass, the other one was door to door, and the third one was specialty Success in self developed channel of door-to-door (contributing 85% sales comprising 20,000 women employees) and agility in specialty stores (Amore opened 350 outlets in Korea while for LG opened only 39.)Concentration on high end/ high cost department store channel. Shisiedo opened up Les Salons du Palais Royal, a high end beauty parlor in Paris in 1992 and focussed on providing â€Å"beauty consulting† to consumers Marketing ExpenditureStrong focus with media advertising, beauty magazines and sponsoring relevant events; moving onto more innovative means of communication via magazines and new media. High investment in advertising spend and expertise in marketing management. Shisiedo localised product development but used global modeling for marketing (Eau d’Issey by Issey Miyake of Japan and Jean Paul Gaultier, named after its French creator) Cost vs. Foreignness advantageLocal manufacturing with indigenous materials sustaining prices at lower levels than MNC’s. Added support through the â€Å"Made in Korea† campaign. Adapting to market conditions; sticking to local celebrities albeit at higher cost to consumers Product PortfolioFocus on skin care and products developed typically for the Korean woman (products developed from home remedies with ginseng proving to be USP). Leverage of the biggest global beauty brands in its portfolio. To keep prices affordable for local consumers L’Oreal launched Maybelline with little success in bringing down relative pricesAlso operating in household products but mainstay was Olay; a personal care brandLargest player in various food categories with an extensive interest in personal care Competing in global perfumes market as well as cosmetics. Brand management/restructuring: Strong brand personality, project top of the line product, Asian beauty with global appeal; supported by a strong diverse product line each with their distinct positioning. Scale/ relative size: Amore Pacific’s cosmetic presence was about three times as big versus LG. Given that R&D, and advertising should be considered fixed costs and wouldn’t vary with volume; assuming they spend 10% on R&D and sales, and 14%, 15% advertising, supported by a higher local share, AP can amortize the cost over their international volume. Better understanding of the market: This lead to stronger strategies that were not easy to implement for multinational companies who have less flexibility and were not as prepared to come with a door-to-door sales force or the same marketing tactics. Product development and R&D: Having a strong R&D infrastructure provides a strength like no other and also serves a a strong barrier to entry for multinationals. Brand loyalty: Amore Pacififc has been number one in the Korean market for 60 years and has a solid line of loyal consumers and traders on its side. 3)Which of AmorePacific’s three principal international  targets—France/Europe, China and the United States—seems the most promising? Should a penetration strategy for the U.S./Europe differ from that for China? ChinaFranceUSA Market positionEconomy considered poorer and smaller than KoreaSignificant; requiring focused investment in R&D, strategy and productionV small/dual problems Market characteristicsGeographically and culturally closer. Middle of the line product range with focus on naturalist and product driven consumersDistant in consumer tastes and market peculiarities; perfumes vs. skin care and makeup. Geographically distant; prestige market seemingly offering higher potential. Market potentialPopulation of 1.3bn; potentially with rising incomes. Considered â€Å"home of cosmetics† and important to gain strong foothold in global beauty business industry. Largest personal care market in size; $33bn. -Which market makes most sense for cosmetic company from Korea/how do you select which market to go into? CulturalAdministrativeGeographicEconomic Close cultural ties involving i) script – The Korean alphabet (Hangeul) not developed until 1392 ii) Colonial rule – China ruled North Korea from 108 B.C. to 313 A.D.; iii) Similarities in values and traditions – Chinese herbal medicines used in South Korea iv)Religion – Confucianism and Buddhism are common religious and moral systems v)differences in concepts of beauty and levels of personal hygiene vi)varying importance, usage and importance of personal care products vii)Home bias: preference for using local brands viii)influence of traditions on personal care products No cultural associations with France or USA; distinctly separate culture, values and traditions across both continents from that of Koreai) No shared monetary or political association ii) Little political hostility (China backing North Korea; South Koreans moving toward reconciliation with North Korea iii) Democracy (South Korea) versus Communism (China) iv) High government involvement in Chinese industry; presence of state-owned enterprises, many of which are inefficient and/or insolvent Relatively less government involvement in South Korean industry v)Both countries harbor distrust of Japan (recent colonial memories) vi)potential discrimination against French products No administrative ties with France or USA; disadvantage of not being part of EUCommon border; in the 19th century, South Korea closed all borders to trade except for the one with China Strong logistic set-up coupled with infrastructural investment involving production, distribution and marketing. Differences in climate affecting usage, need and type of personal care productsDisparity in disposable income levels Gap in % of wages spent on personal care Differences in infrastructure and distribution structures The second part of the question should be analyzed using the ADDING value framework Adding Volume Fulfillment of the 2015 vision required global expansion with significant growth from the international markets. †¢In 2004, Amore Pacific had international sales worth $100mn. Coming from France, China and USA and modestly from Hong Kong and Taiwan. Geographic affinity to China coupled with close cultural ties and similar distribution scenario vs. greater investment in R&D, brand development and marketing strategy in USA †¢The value of growth had to pass the ROI test with business earning positive economic results coupled with greatest market potential. Decreasing Costs ï  ¬Global expansion can decrease costs through either size (scale/scope) economies or absolute economies. ï  ¬Size-based cost economies seem redundant in this industry: product/ brand affiliations center more around brand benefit, loyalty and credibility; expenditures on product development and branding are constant ï  ¬Similarities in opportunities across both countries includes ï  ¬Set-up of specialty stores prolific in both countries; ROI  seemingly better in USA since target market is upper SEC ï  ¬Retail expansion leading to price affordability of products Differentiating/Driving up Willingness to Pay USA market focused on prestige product line; Brand-building with new product line containing Asian botanicals in USA Amore Pacific beauty gallery and Spa in Soho New York adding imagery Special ingredient â€Å"green tea extract† adding to exclusive image Chinese consumer more product driven; ï‚ Growing popularity of Korean culture; â€Å"Hallyu† with support from Korean film stars and celebrities ï‚ image creation and brand building through beauty centers, culture halls, and â€Å"Hyangjang† the magazine published by Amore Pacific. Improving Industry Attractivenessï  ¬Entering new territories with market relevant products; perfumes in France, luxury products in USA. ï  ¬Constant innovation to meet continuous demands of consumers ï  ¬Lucrative market – excellent future prospects; growth expected to exceed increase in global GDP ï  ¬Evidence of product improvements trickling down into the â€Å"masstige† market ï  ¬New trade and distribution channels enabling wider access to consumers Neutralizing Risk†¢Frequent economic crisis on the home front leading to inflexibility of investment abroad †¢Differing strategies and product lines across international markets †¢Differing consumer tastes requiring further investme nt and R&D; short lived span for perfumes vs. longer spans for skin care products. Generating and Upgrading Knowledge/Capabilities/ Other Resourcesï  ¬Constant R&D both at the technical and consumer front ï  ¬International aspiration: multinational management, international consultants, product development and brand / corporate image repositioning 4)What other recommendations would you make to Suh Kyung-Bae about AmorePacific’s internationalization? Product innovationSpecialty ingredients like green tea’s proven success along with Korean herbal/ medicinal heritage; focus for future product  developments Distribution structureSpecialty and discount stores gaining importance for masstige channel; large scale supermarkets and hyper markets also increasing in importance to gain masstige market appeal. Party plans involving product demonstrations/sales to groups of consumers to be explored as a future alternative Building brands and credibilityContinue brand / image building efforts in both upscale and mass markets Inorganic growthEvaluate acquiring smaller/ financially distressed players in both key and upcoming markets like Hong Kong and Taiwan. Can we give reference to some academic theories here, based on issues of internationalization strategy?

Marketing Plan 3D printing Essay

Objective of this marketing plan for 3D printing is to create awareness to new customers in education industry, increase market share, and provide customized value-added solution to current users. 3D printing is considered a new technology in Singapore, so to achieve the objectives, we proposes Stratasys to make use the lateral diversification strategy. The reason of adopting this strategy is to improve its profitability and sustainability of the organization. The objective may be achieved through 3 phases. In the short-term (1 year), the objective is to create awareness through newspapers, online advertising and live demonstration will be conducted at institutes’ open house events, and where the new students will be introduced to this new technology together. Stratasys can also select some institutes to trial on this printer for 6 months which will helps to augment its marketability and school’s perception of the product. In the mid to long term (2 to 4 year) the objective is to provide customization and value-added solution to institutes that have been consistently using our products and services. Customization will be offered to meet institutes’ requirement and we can offered includes product training and customer consultation on the printers that are offered to them. Stratasys can also provide maintenance, repair service and improving product safety as an additional value-added solution. This will aid in promoting more institutes to use 3D printing in product development through word-of-mouth recommendation. In the long term (4 years onwards) the technology will be well recognized in the minds of the most institution, and this will enable Stratasys to gain loyal customers. With an increase in market share, Stratasys will be able to fine-tune on the price offered to make it affordable to allow more users to explore the technology, and also created more applications for it. For example, smaller printers will be produced to cater to small companies, and sector specific types for dental, aerospace, and medical. Ultimate goal will be gaining competitive advantage in the marketplace. Marketing Mix Marketing mix was designed as a simple way to focus attention on the main elements of marketing for a business and to create a marketing strategy to  the business, products or services. The traditional of marketing mix consists of four main elements which is product, price, place and promotion. They are the combination of marketing efforts that to meet and satisfy the needs and wants of consumers. But in a modern world, marketers have developed to seven P’s of marketing mix, which comprises the former 4P’s and added people, physical evidence and process. (Valuebasedmanagement.net, 2013) Products Stratasys has three main series of printers which is cater for different purposes. Idea Series printers bring 3D printers to smaller teams and individual, which allows them to utilize 3D printer within their financial budget. For this series of printers, it will be suitable for institutes that offered jewellery designs course. As for design series printers, it helps to improve on communication, collaboration and problem solving. With the use of photopolymer materials, it helps to create flexibility and confidence in product presentation. It is definitely more suitable for institutes that have offered product design offered. This will helps the students in completing and exhibiting their final products. Lastly is production series, it provides speed, accuracy and efficiency at an affordable cost. As for this series, it will be catering for engineering students. Each series of 3D printers will benefit institutes in reducing time, cost and increase of accuracy and efficiency. Apart from individual printer purchase, we do offer customized bundle packages for customers who wish to purchase more than a printer. Price Pricing plays an important role as it determines the revenue generated, therefore, price has to be attractive and affordable. Price of 3D printers that Stratasys offered depends on the size and purpose of the printers. The price strategy used is differential pricing strategy. Stratasys can adjust pricing based on various situations and circumstances. Price for new consumers will always start high and gradually lower if bundle packages are purchased or bulk buying. Price that customers are paying is not only for printer, but also the after-service. Offering discounts or additional value-added service will make the business more attractive to the business. Stratasys can offer more affordable 3D printers and bundle package offering  to institutes that purchase more printers and materials. Processes This is the process element how the service is delivered to the customers. Stratasys can implement a customer service to help monitor on new customers’ progress on the products and offer provides servicing to all new customers before their warranty for the printers are expiring. This will make customers feel importance and this will help to build up their confidence in our products and services offered. Promotion A Online Marketing – Facebook and You tube The main objective of promotion is to create awareness of a product or service. Promotion is the communicating information about your product or  service to generate a positive response from your customer. Online marketing is critical to business in this current society. With reference to Chart B, currently approximately 90% of Singapore resident are users in Facebook. It is important that Stratasys will use this medium to create communication on 3D printing technology. Most students in Singapore have a Facebook account, thus they are able to view Facebook Chart B – Facebook Users in Singapore B Event Road Show This is a different marketing strategy, compared to digital marketing. This marketing strategy requires physical demonstration and explanation of 3D printers at an event. This will attract the curiosity of potential customer that is new and curious to this technology. For such events, well-trained staffs will be present to demonstrate the advantage of 3D printing technology and help to resolve on consumers’ questions. C Youtube Youtube is an online media streaming website which users are able to access internationally. It is considered an inexpensive advertisement media to market products and services as the resources require are only computers, video camera and internet connection. Stratasys can upload videos on 3D printing into Youtube which will create more awareness internationally. Users will then use mouth-of-words to share this video with their families and friends, thus it will broaden the publicity of 3D printers to new customers.

William Tecumseh Sherman

William Tecumseh Sherman was born in Ohio on February 8, 1820 to Charles R. Sherman and Mary Hoyt Sherman. He was the sixth of ten children. His father was a Supreme Court Judge so he was not home often, but when he came home on horseback, a family tradition was that the first child to reach his horse could ride it to the barn. Since he was the sixth child in line, William didn't often win the race, but on one such occasion when he was around six years old he was the first to reach his father he was given the honor of riding Old Dick to the stable. When the stable door was not opened promptly the horse headed for the neighbor's barn, and finding that he couldn't get in there, the horse again headed home. On the way the horse threw young William onto some rocks. When he was found, he was taken for dead, but managed to recover from his injuries. Since this he carried a scar on his face the rest of his life. In the year of 1829 Charles Sherman while away on the circuit, rode horseback from Cincinnati to Lebanon on a hot June day. The next day, he took his seat on the bench, but was not feeling well and adjourned the court early. His fever climbed and on June 24, 1829 he died. With Mrs. Sherman being unable to support ten children, caring family members and friends took all but the three youngest children into their homes. William was taken by Mr. Thomas Ewing and was treated at once as his own son. Since Thomas Ewing was a member of the United States Senate he helped Sherman get into West Point. He became a cadet of the class of 1836 and graduated in 1840 sixth in his class. After graduation he was sent to Fort Pierce in Florida. In 1843 he was stationed in Charleston, South Carolina. He spent part of the Mexican War on a detail for recruiting service in New York, and the rest of the War in California, never once seeing action. Finally, on September 6, 1853 Sherman resigned from the military, with a rank of colo...

Composing Self Assignment Example | Topics and Well Written Essays - 250 words

Composing Self - Assignment Example They have stated that this tool purports to nurture students. However, it stunts the growth of our minds as students (Wesley, 2000). Leaving the form behind meant that you hand an intention of expanding our level of reasoning. I had read in several published journals about the effects of the five paragraph theme. In my opinion, I felt that this writing tool had become a national phenomenon for most of us as students. The status quo that has always reinforced the high school composition instructions is quite dangerous. It came to my mind that you might found out that the five paragraph theme had become so bring in writing and we needed to learn other tools (Wesley, 2000). The idea of abolishing the five paragraph theme as a writing style caused a lot of anxiety. I knew that we would now be taught about a new writing style. I became more eager to learn about a new style and put it into practice. I started feeling that being introduced to a new style would give me a chance to write more. The five paragraph theme had always been restricting me to only five paragraphs in my writing. For example, our teacher would ask to write a seven page essay about two novels. In these kinds of situations, I used to find it quite challenging in fitting a seven page essay in five paragraphs. I felt so excited when our teacher abolished the 5PT. I have a chance to write more without

Discussion 1 Week 2 Apple's New Strategy Assignment

Discussion 1 Week 2 Apple's New Strategy - Assignment Example ed toward maintaining an edge in the industry is to venture outside of the iPhone product or explore potentials for changing the interface into something totally new. 2. Using Porters Five Forces Model located in Chapter 2 of your textbook, assess Apples strengths and weaknesses of each dimension of the model in comparison with those of Samsung, Apples strongest competitor. Justify your response by utilizing at least one (1) example based on customer focus. Risk of Entry: Apple’s iPhone had been identified to be a product that is imitated by other phone manufacturers. The risk of entry or imitation by competitors is strong; yet there are legal regulations that protect the product’s copyright. Rivalry Among Established Companies: Rivalry is still strong given the popularity of the iPhone. Recently, Samsung was noted to have averred that Apple was actually imitating Samsung’s Galaxy Note (Matyszczy, 2014). Power of Complement Providers: No power of complementors for Apple’s iPhone which expect all applications to be provided by Apple. Samsung has strong power of complementors where third party providers of applications add value to their products. As such, customers could prefer Samsung’s products due to the ability to access other applications in a more convenient manner. Matyszczy, C. (2014, September 13). Apples big iPhones are a big imitation, Samsung says subtly in new ad. Retrieved January 10, 2015, from c/net: